| If there is one rule that should be
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| | third position, make sure your Title tag
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| referred to as the refrain in SEO, it is
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| | has a keyword in the third position. If
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| this: To acheive a top position in a
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| | their page has the keyword twice in the
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| particular search engine, analyze what
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| | title, in position three and seven, you
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| other high ranking Web pages have done.
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| | do the same without copying their Title
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| Search engines change their ranking
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| | tag. If their page has 264 words of
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| algorithms from time to time. A page in
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| | copy, write 264 word of copy for your
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| your Web site that earned a top ranking
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| | informational page. If their 264 word of
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| last week might drop in the rankings a
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| | copy contains three occurrences of the
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| few months later. Then left untouched,
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| | targeted keyword, yours should have
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| that same page could climb right back
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| | three, and so on.
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| into its old search position, although
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| | Perhaps they are using the keyword in the
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| this is unlikely to happen by chance.
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| | heading tags, or maybe keywords appear in
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| The trick to always being on top is to
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| | hyperlinks to other internal pages or
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| learn the variables that can be
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| | some other way that you had not
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| influenced and analyze the contents of a
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| | considered or are not using. In theory,
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| top-ranking page and simply make yours
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| | you can build a page that is identical to
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| match it keyword for keyword. This does
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| | theirs in format. However, the search
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| not mean you copy the page or reuse even
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| | engine will treat the two pages
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| one of their sentences. I am not
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| | differently depending on what other
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| condoning or recommending copyright
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| | ranking factors the engine considers such
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| infringement. Instead, evaluate the page
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| | as link popularity.
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| ahead of yours by literally clicking on
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| | Pamela Upshur is the owner of Upshur
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| their listings, visit their site, and
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| | Creative.
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| select View from the pull-down menu in
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| | Upshur Creative combines fresh,
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| your browser and then Document Source in
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| | contemporary, fully functional turnkey
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| Netscape Navigator, or Source in
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| | websites with the best PHP scripts and
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| Microsoft Internet Explorer. This allows
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| | databases to create the largest and most
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| you to view the actual HTML, code that
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| | comprehensive turnkey collection for
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| makes up their page.
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| | entrepreneurs.
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| Ask yourself, "Is a particular keyword
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| | Visit her site at: Turnkey Home Based
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| more prominent in their Title tag than in
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| | Business.
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| Mine?" If this page has a keyword in the
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| |
|
