| Your home is appraised, inspected, painted, | | | | e-mail address where you can collect messages. |
| repaired, and ready for sale! You have a set price | | | | Depending upon the publication, you may be |
| and a list of criteria for the perfect buyer. You | | | | limited to the amount of words you can use. Be |
| have a sign on the front lawn and an e-mail to all | | | | judicious in your ads, and at the very least offer |
| your friends and family letting them know there is | | | | the basics - price, location, size. |
| a perfect home waiting to be bought. Now all you | | | | Online Advertising - As more people turn to the |
| have to do is tell everybody else. | | | | Internet for finding information on where to live |
| In a seller's market, it may appear that minimal | | | | and move, it only makes sense to look into using |
| work is needed to advertise your property. You | | | | the medium to your advantage. Research possible |
| might find several messages on your machine | | | | real estate directories for ad placement, or create |
| from potential buyers, and maybe the occasional | | | | your own website of information on your house |
| drop-in who saw your sign while driving past. | | | | with photos. Include the URL in print ads and on |
| Consequently, in a buyer's market you may find it | | | | your For Sale signs so people know where to |
| more challenging to attract buyers. With the many | | | | look. |
| homes for sale in your area, each with its own | | | | Television Advertising - No, we're not suggesting |
| attractive qualities, how can you make yours | | | | you delve into a big-budget commercial, but if you |
| stand out from the rest? | | | | know where to look you may find inexpensive |
| If you want to go the For Sale By Owner route, | | | | advertising opportunities for television. If your |
| you have to know what to do to sell your home. | | | | area has a local access channel with a community |
| Without a real estate agent to guide you, the | | | | bulletin board program, you may be able to post |
| onus is on you to make sure every base is | | | | an ad for your home. Consult with your local cable |
| covered and every necessary step is taken to | | | | company for more information. |
| attract the buyer and complete the transaction | | | | Flyers - Flyers work much like a website, only |
| with minimal fuss. | | | | they are immediate when a person is unable to |
| If you find yourself in a buyer's market, or just | | | | access a computer. When you plant your For Sale |
| need an extra push to get people to look at your | | | | sign, include an information tube so bypassers |
| house, consider taking the following steps to | | | | may obtain your information. Include photos of |
| ensure maximum visibility. | | | | the house and all the pertinent information on |
| Print Advertising - Consider running ads in your | | | | your flyer, with a working phone number and |
| local newspaper, shopper, and real estate trade | | | | e-mail address. Also consider posting flyers at |
| magazines. If you go to the grocery store, you | | | | your nearby supermarket or anywhere there is a |
| might see kiosks displaying various real estate | | | | community bulletin board. |
| digests for the area. Usually there will be one | | | | With enough diligence and creativity, you can |
| especially for homeowners who sell. Evaluate the | | | | attract the attention of prospective home buyers |
| ad best for your budget, using a picture or two if | | | | with eye-catching advertisements. With the help |
| possible. Highlight the best features of the house | | | | of a real estate professional, however, there are |
| (great starter for family, beach access, great | | | | many more opportunities available to you to bring |
| schools) along with the number of bedrooms and | | | | people to your home. |
| bathrooms, and include a working phone and | | | | |